This was my biggest takeaway from journalism school, specifically the PR courses I took. There’s so much bad PR out there, but one thing to know is this: if you messed up, say you’re sorry. Because if you don’t acknowledge a screw-up, the news cycle or the talking heads of your industry (and they’re always out there) will tell your story for you. And you don’t want that.

So, if you have to eat shit for something you did or said, you might as well eat it all at once, instead of tiny lumps of shit for weeks on end. No one wants that.

See. Free (and good) PR advice. This site is going places.

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3 thoughts on “sage advice

  1. Bailie Marie

    Very true and something all people should learn, saying yes I was wrong or did x,y,z but let’s move on will make people like you. The people it makes hate you, you will better of without.

  2. lauren

    that’s magical, and really true.

    my biggest takeaway?

    “if you can’t make it good, make it big. if you can’t make it big, paint it red.”


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